Growing Cheap Market- Inside Social Networking.

by zazo on January 11, 2010

By vaxzine via flickr

By vaxzine via flickr

Isn’t it annoying to see a crap advertisement of some so called company promising you “study in UK, USA and Australia” on the top of your favorite online community’s description?  If that’s not making you aggravated than how weird its sounds when you get to know somebody sold you without your knowledge as a “virtual friend” to someone else for few hundred of dollars?

When millions of people in the world gather at same place and start many things together than unknowingly they create a buzz! A buzz! With a hell lot of information, ideas, and knowledge which is shared on such websites. That’s what we call social networking today and nowadays it’s a hot business too, as marketing has changed itself from its traditional face and has turned towards the latest trend which is also known as social media marketing. Online communities, groups and people with thousands of friends in his/her network are best place and best suitable people to do online marketing and advertising. Some do it in right way and some wrong. Whatever way they go, the innocent users always become victims of cheap marketing tactics on many social networking sites. I am focusing this issue regarding such business going on in Facebook and Orkut social networks.

Facebook.com

Business: Most bizarre among such “black” SN (Social Networking) business is a company named USocial who is selling bunch of facebook friends to their respected clients in few hundred of dollars.

Victims: Facebook Users

How it works? A client asks for his requirement according to the nature of his profession. Say an automobile company who want to promote its products through SN like facebook will approach such marketing companies with their need of getting ready made 1000 friends on facebook, the company will make an account with facebook and manually add people related to automobile industry like automobile enthusiasts, motorists, photographers, writers and reviewers etc with the help of facebook search. Later they will sell those added friends to their client by giving account details and password. By this, without an effort a client will get people added in his network for $200 to $700.

Source

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Orkut.com

Business: There are many orkut communities with large number of users with high rate of activities in community forums which are making money with online marketers who find online communities cheap and effective than paying Google for its ad-word program.

Victims: Orkut users

How it works? The marketing companies analyze potential groups and member’s activities related to their product to sell and then they approach the community owner and offer him to get their advertisement on top of community description. For a community owner it’s an easy way to earn some real money while having fun on orkut. But for unknown users it’s a bothersome fixation which they have to tolerate.

adorkut copy

Proof

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Over view: The world of social networking is getting bigger every day, we don’t know how much an individual on social networking is safe from becoming a victim of such unethical $ hungry creatures, but such issues should be discussed openly on wider platform.  For most of us, how you earn is a secondary question but sometimes it’s important to think upon that. Relations are always higher than money.

“Success of Social Networking is lying inside Strong Relations, Not a Big “fake” Network”.

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{ 2 comments }

davidbaer February 1, 2010 at 10:44 pm

Ways to Influence People Online and Make Them Take Action
Influence can be defined as the power exerted over the minds and behavior of others. A power that can affect, persuade and cause changes to someone or something. In order to influence people, you first need to discover what is already influencing them. What makes them tick? What do they care about? We need some leverage to work with when we’re trying to change how people think and behave.

http://www.onlineuniversalwork.com

davidbaer February 2, 2010 at 4:44 am

Ways to Influence People Online and Make Them Take Action
Influence can be defined as the power exerted over the minds and behavior of others. A power that can affect, persuade and cause changes to someone or something. In order to influence people, you first need to discover what is already influencing them. What makes them tick? What do they care about? We need some leverage to work with when we’re trying to change how people think and behave.

http://www.onlineuniversalwork.com

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